Free Lead Score Calculator

Instantly calculate lead scores using our proven B2B qualification framework. Prioritize your hottest prospects and boost conversion rates by 40%+.

Used by 1000+ Sales Teams
40% Higher Conversion Rates
Instant Results
⚡ Results in under 2 minutes

Lead Information

We'll send a copy of your results to your inbox.

We'll only use this to share your score breakdown and helpful follow-up resources. No spam ever.

Company Fit (30% weight)

Engagement Level (25% weight)

Budget & Authority (25% weight)

Pain Points (20% weight)

Lead Score Results

Fill out the form to calculate your lead score and get personalized recommendations.

Understanding Lead Scores

Learn how to interpret and act on different lead score ranges

A+

Hot Lead - Priority 1

Score Range: 90-100

Immediate sales contact recommended. High conversion probability.

Recommended Actions:

  • Schedule demo within 24 hours
  • Assign to senior sales rep
  • Prepare custom proposal
  • Set up decision maker meeting
A

Warm Lead - Priority 2

Score Range: 80-89

Strong prospect with good fit. Schedule contact within 48 hours.

Recommended Actions:

  • Personal outreach within 2 days
  • Send relevant case studies
  • Qualify budget and timeline
  • Book discovery call
B

Qualified Lead - Nurture

Score Range: 60-79

Good potential but needs nurturing. Add to marketing automation.

Recommended Actions:

  • Add to email nurture sequence
  • Share educational content
  • Monitor engagement patterns
  • Re-qualify in 30 days
C

Cold Lead - Long-term Nurture

Score Range: 40-59

Limited fit or engagement. Long-term nurturing required.

Recommended Actions:

  • Add to quarterly newsletter
  • Share industry insights
  • Monitor company changes
  • Re-evaluate in 6 months
D

Poor Fit - Disqualify

Score Range: 0-39

Low probability of conversion. Consider disqualifying.

Recommended Actions:

  • Remove from active campaigns
  • Archive contact record
  • Focus efforts on better fits
  • Optional: Add to generic newsletter

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